Artificial Intelligence
What Is an AI Marketing Agent?
An agent does not just reply. It has a goal, takes steps, and its outcome is measured.
Gürbüz Teknoloji · 2026-04-12 · 5 min read
The definition of an AI marketing agent, how it differs from a chatbot, and where it fits.
Article outline
- 01Definition: what is an agent?
- 02Chatbot vs. automation vs. agent
- 03Types of agents in marketing
- 04How agents work together
- 05Where to start
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